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~isPartOf:"European journal of marketing : EJM"
~person:"Carmone, Frank J."
~person:"Walsh, Gianfranco"
~subject:"Fuzzy sets"
~subject:"Market research"
~subject:"Market segmentation"
~subject:"Regional development"
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European journal of marketing : EJM
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Segmentation in social marketing : insights from the European Union's multi-country, antismoking campaign
Walsh, Gianfranco
;
Hassan, Louise M.
;
Shiu, Edward
; …
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 1140-1164
Persistent link: https://www.econbiz.de/10008650635
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