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~isPartOf:"European journal of marketing : EJM"
~subject:"Beziehungsmarketing"
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Beziehungsmarketing
Corporate culture
23
Unternehmenskultur
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Consumer behaviour
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Konsumentenverhalten
12
Marketing management
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Marketingmanagement
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Brand architecture
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Ashkanasy, Neal M.
1
Foroudi, Mohammad Mahdi
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Foroudi, Pantea
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Gupta, Suraksha
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Iglesias, Oriol
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Kitchen, Philip J.
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Melewar, T. C.
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European journal of marketing : EJM
Journal of business research : JBR
10
Journal of international marketing
8
Journal of retailing and consumer services
6
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of hospitality management
5
The journal of services marketing
5
International journal of contemporary hospitality management
4
International journal of electronic customer relationship management : IJECRM
4
Journal of hospitality marketing & management
4
The journal of business & industrial marketing
4
Australian journal of management
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Europäische Hochschulschriften / 5
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Gabler Edition Wissenschaft
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Journal of marketing
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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AMS review : official publication of the Academy of Marketing Science
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Beiträge zur Verhaltensforschung
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Business horizons
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Contributions to Management Science
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Corporate brand and corporate reputation
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Cross cultural & strategic management
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Die Bank
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Europäische Kulturen in der Wirtschaftskommunikation
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Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
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Innovating for trust
2
International journal of business and globalisation : IJBG
2
International journal of quality & reliability management
2
International journal of retail & distribution management
2
Journal of business ethics : JOBE
2
Journal of financial services marketing : JFSM
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of international consumer marketing
2
Journal of marketing management : MM
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of service research : JSR
2
Journal of strategic marketing
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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MSI reports : working paper series
2
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Integrating identity, strategy and communications for trust, loyalty and commitment
Melewar, T. C.
;
Foroudi, Pantea
;
Gupta, Suraksha
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 572-604
Persistent link: https://www.econbiz.de/10011698245
Saved in:
2
The role of corporate
culture
in relationship marketing
Iglesias, Oriol
;
Sauquet, Alfons
;
Montaña, Jordi
- In:
European journal of marketing : EJM
45
(
2011
)
4
,
pp. 631-650
Persistent link: https://www.econbiz.de/10009010605
Saved in:
3
Recognising emotional expressions of complaining customers : a cross-cultural study
Tombs, Alastair G.
;
Russell-Bennett, Rebekah
; …
- In:
European journal of marketing : EJM
48
(
2014
)
7/8
,
pp. 1354-1374
Persistent link: https://www.econbiz.de/10010414765
Saved in:
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