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~isPartOf:"European journal of marketing : EJM"
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European journal of marketing : EJM
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The relationship between export assistance and performance improvement in Portuguese export ventures: An empirical test of the mediating role of pricing strategy adaptation
Lages, Luis Filipe
;
Montgomery, David B.
- In:
European journal of marketing : EJM
39
(
2005
)
7
,
pp. 755-784
Persistent link: https://www.econbiz.de/10006077643
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2
Export performance as an antecedent of export commitment and marketing strategy adaptation: Evidence from small and medium-sized exporters
Lages, Luis Filipe
;
Montgomery, David B.
- In:
European journal of marketing : EJM
38
(
2004
)
9
,
pp. 1186-1214
Persistent link: https://www.econbiz.de/10006079441
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