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~isPartOf:"European journal of marketing : EJM"
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European journal of marketing : EJM
Indian journal of economics & business : IJEB
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Journal of international marketing
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Management international review : mir ; journal of international business
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Marketing Intelligence & Planning
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California management review : CMR
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European Journal of Marketing
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International Marketing Review
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International journal of internet marketing and advertising : IJIMA
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Michigan State University contributions to international business and innovation
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Learning through strategic alliances: Processes and factors that enhance marketing effectiveness
Osland, Gregory E.
;
Yaprak, Attila
- In:
European journal of marketing : EJM
29
(
1995
)
3
,
pp. 52-66
Persistent link: https://www.econbiz.de/10006103023
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