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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of strategic marketing"
~person:"Pervan, Simon J."
~subject:"Customer integration"
~type_genre:"Sammelwerk"
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Journal of strategic marketing
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Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
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contributor
)
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2011
Persistent link: https://www.econbiz.de/10009533084
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