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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of strategic marketing"
~subject:"Consumer behaviour"
~subject:"Social Web"
~type_genre:"Sammelwerk"
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European journal of operational research : EJOR
Journal of strategic marketing
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Premier reference source
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Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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International journal of electronic customer relationship management : IJECRM
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Prace naukowe Uniwersytetu Ekonomicznego we Wrocławiu
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Premier reference source - advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Special issue: Social media's impact on market segmentation and CRM
Simkin, Lyndon
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contributor
)
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2013
Persistent link: https://www.econbiz.de/10009781118
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Special issue: The engagement of customers beyond their expected roles
Pervan, Simon J.
(
contributor
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2011
Persistent link: https://www.econbiz.de/10009533084
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