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~isPartOf:"European journal of operational research : EJOR"
~subject:"Brand image"
~subject:"Marketingmanagement"
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European journal of operational research : EJOR
Journal of retailing and consumer services
22
International journal of retail & distribution management
14
Journal of business research : JBR
9
The journal of product & brand management
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The international review of retail, distribution and consumer research
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Improving marketing strategies for private label products
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Australasian marketing journal
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
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International journal of Indian culture and business management
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International journal of business and globalisation : IJBG
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
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Journal of international food & agribusiness marketing
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Marketing letters : a journal of research in marketing
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Fighting store brands through the strategic timing of pricing and advertising decisions
Karray, Salma
;
Martín Herrán, Guiomar
- In:
European journal of operational research : EJOR
275
(
2019
)
2
,
pp. 635-647
Persistent link: https://www.econbiz.de/10011993549
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2
Interaction between channel strategy and store brand decisions
Jin, Yannan
;
Wu, Xiaole
;
Hu, Qiying
- In:
European journal of operational research : EJOR
256
(
2017
)
3
,
pp. 911-923
Persistent link: https://www.econbiz.de/10011639261
Saved in:
3
The role of store brand positioning for appropriating supply chain profit under shelf space allocation
Kuo, Chia-wei
;
Yang, Shu-jung Sunny
- In:
European journal of operational research : EJOR
231
(
2013
)
1
,
pp. 88-97
Persistent link: https://www.econbiz.de/10009784696
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