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~isPartOf:"European management journal"
~person:"Haenlein, Michael"
~subject:"Public relations"
~subject:"Social web"
~subject:"Wissensmanagement"
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Haenlein, Michael
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European management journal
Business horizons
5
California management review
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
JMM : the international journal on media management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Impression management techniques in crowdfunding : an analysis of Kickstarter videos using artificial intelligence
Korzynski, Pawel
;
Haenlein, Michael
;
Rautiainen, Mika
- In:
European management journal
39
(
2021
)
5
,
pp. 675-684
Persistent link: https://www.econbiz.de/10013198071
Saved in:
2
Leveraging employees as spokespeople in your HR strategy : how company-related employee posts on social media can help firms to attract new talent
Korzynski, Pawel
;
Mazurek, Grzegorz
;
Haenlein, Michael
- In:
European management journal
38
(
2020
)
1
,
pp. 204-212
Persistent link: https://www.econbiz.de/10012211585
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