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Green CSR and brand attitude : the role of
Stereotype
Content Model
Balqiah, Tengku Ezni
- In:
European research studies
21
(
2018
)
1
,
pp. 230-249
Persistent link: https://www.econbiz.de/10012219993
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Cultural code in controlling stereotypes of mass consciousness
Shipunova, Olga D.
;
Mureyko, Larisa V.
;
Berezovskaya, …
- In:
European research studies
20
(
2017
)
4B
,
pp. 694-705
Persistent link: https://www.econbiz.de/10012219857
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