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~isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Strategic management journal"
~person:"Smith, N. Craig"
~subject:"Marketing management"
~subject:"Strategic management"
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Smith, N. Craig
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Faculty & research / Insead : working paper series
Strategic management journal
INSEAD Working Paper
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Business strategy review
1
Centre for Marketing working paper / Centre for Marketing, London Business School
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing strategy and corporate social responsibility
López-Rodríguez, Sofía
;
Smith, N. Craig
-
2019
Persistent link: https://www.econbiz.de/10012160781
Saved in:
2
What's at stake? : stakeholder engagement strategy as the key to sustainable growth
Smith, N. Craig
;
Ansett, Sean
;
Erez, Lior
-
2011
Persistent link: https://www.econbiz.de/10008901939
Saved in:
3
Marketing’s consequences : stakeholder marketing and supply chain CSR issues
Smith, N. Craig
;
Palazzo, Guido
;
Bhattacharya, C. B.
-
2010
Persistent link: https://www.econbiz.de/10008807568
Saved in:
4
The new marketing myopia
Smith, N. Craig
;
Drumwright, Minette E.
;
Gentile, Mary C.
-
2009
Persistent link: https://www.econbiz.de/10003912956
Saved in:
5
Commercializing social interaction : the ethics of stealth marketing
Martin, Kelly D.
;
Smith, N. Craig
-
2008
Persistent link: https://www.econbiz.de/10003909943
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