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~isPartOf:"Field guide to case study research in business-to-business marketing and purchasing"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Hochschulschriften zur Betriebswirtschaftslehre"
~subject:"Beschaffung"
~subject:"Business model"
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Beschaffung
Business model
B-to-B-Marketing
29
Business-to-business marketing
29
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6
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6
USA
5
United States
5
Theorie
4
Theory
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Marketingmanagement
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Außendienst
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Bundling strategy
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Field sales force
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Verkauf
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Wettbewerbsstrategie
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Automated guided vehicle system
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Adamson, Brent
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Bertini, Marco
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Ochs, Guntram
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Schmidt, Karl
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Field guide to case study research in business-to-business marketing and purchasing
Harvard-Business-Manager : das Wissen der Besten
Hochschulschriften zur Betriebswirtschaftslehre
Industrial marketing management : the international journal for industrial and high-tech firms
31
The journal of business & industrial marketing
9
Gabler Edition Wissenschaft / Business-to-Business-Marketing
4
Journal of business-to-business marketing
4
SpringerLink / Bücher
4
Business-to-Business-Marketing
3
Europäische Hochschulschriften / 5
3
International journal of procurement management
3
Research
3
Ausgewählte Studien des ECC Handel
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
Dissertation.de
2
Gabler Edition Wissenschaft
2
Harvard business review : HBR
2
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2
Journal of personal selling & sales management
2
Kontrakte, Geschäftsbeziehungen, Netzwerke - Marketing und neue Institutionenökonomik
2
Lehrbuch
2
Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
2
Springer eBook Collection
2
Springer eBook Collection / Business and Economics
2
Technischer Vertrieb
2
Technology analysis & strategic management
2
Ausgewählte Studien des ECC-Handel
1
BWL-Schriftenreihe
1
Benchmarking : an international journal
1
Berichte aus der Betriebswirtschaft
1
Business horizons
1
Business-to-business marketing management : strategies, cases and solutions
1
Cowles Foundation discussion paper
1
DUV : Sozialwissenschaft
1
Dienstleistungsmarketing : eine Bestandsaufnahme ; Tagungsband zum 2. Workshop für Dienstleistungsmarketing, Innsbruck, Februar 1993
1
EBS-Forschung : Schriftenreihe der European Business School, Schloß Reichartshausen
1
Economies et sociétés ; 45,4
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Essentials
1
Ethical issues in e-business : models and frameworks
1
European business review : EBR ; the official journal of the International Management Centres, Europe
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ECONIS (ZBW)
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Konsens ist Trumpf
Schmidt, Karl
;
Adamson, Brent
;
Bird, Anna
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
9
,
pp. 65-73
Persistent link: https://www.econbiz.de/10011534981
Saved in:
2
Aus zwei mach eins?
Bertini, Marco
;
Tavassoli, Nader T.
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
4
,
pp. 74-80
Persistent link: https://www.econbiz.de/10010512481
Saved in:
3
Die Marktbearbeitung in Investitionsgütermärkten durch Segmentierung von Gatekeepern
Ochs, Guntram
-
1994
Persistent link: https://www.econbiz.de/10013378466
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