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~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"International journal of retail and distribution management"
~subject:"Brand"
~subject:"USA"
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
International journal of retail and distribution management
Journal of global marketing
23
Journal of business research : JBR
20
Journal of international marketing
18
International marketing review
12
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
11
Handbook of research in international marketing
8
Europäische Hochschulschriften / 5
7
Journal of international consumer marketing
7
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
7
The journal of brand management : an international journal
7
Asia Pacific journal of marketing and logistics
5
European journal of marketing : EJM
5
Advances in international marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of euromarketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of the Academy of Marketing Science
4
International business review : the official journal of the European International Business Academy
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising research
3
Journal of retailing and consumer services
3
Journal of teaching in international business
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SpringerLink / Bücher
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American journal of agricultural economics
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Berichte aus der Betriebswirtschaft
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Contributions to Economics
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Cross-cultural and critical perspectives on brands
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European research studies
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Handbook of research on international advertising
2
Innovatives Markenmanagement
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International business and economics research journal
2
International journal of business and globalisation : IJBG
2
International marketing ; Vol. 2
2
International marketing in the fast changing world
2
Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
2
Jahrbuch Markentechnik
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Consumer religiosity, cosmopolitanism and ethnocentrism in Indonesia
Jin, Byoungho
;
Shin, Daeun Chloe
;
Yang, Heesoon
;
Jeong, …
- In:
International journal of retail and distribution management
52
(
2024
)
3
,
pp. 277-294
Persistent link: https://www.econbiz.de/10014513259
Saved in:
2
Global vs local : analysis of the consumer-brand relationships in India
Sengupta, Aniket
;
Wesley, Scarlett
;
Cavender, RayeCarol
; …
- In:
International journal of retail and distribution management
50
(
2022
)
3
,
pp. 361-376
Persistent link: https://www.econbiz.de/10013398011
Saved in:
3
Chinese trading companies : marketing strategies in the USA
Lu, Min H.
;
Grub, Phillip D.
- In:
Foreign trade review : quarterly journal of Indian …
39
(
2004
)
1
,
pp. 196-211
Persistent link: https://www.econbiz.de/10002193711
Saved in:
4
Chinese trading companies : Marketing strategies in the US
Lu, Min H.
- In:
Foreign trade review : quarterly journal of Indian …
28
(
1993
)
2
,
pp. 143-156
Persistent link: https://www.econbiz.de/10001175707
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