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~isPartOf:"Future Business Journal"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Research"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~person:"Bergamschi, Mara"
~subject:"Markenimage"
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Future Business Journal
Industrial marketing management : the international journal for industrial and high-tech firms
Research
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Brand and product attachment in an industrial context : the effects on brand loyalty
Pedeliento, Giuseppe
;
Andreini, Daniela
;
Bergamschi, Mara
; …
- In:
Industrial marketing management : the international …
53
(
2016
),
pp. 194-206
Persistent link: https://www.econbiz.de/10011448281
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