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~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management"
~subject:"Business-to-Business-Marketing"
~type_genre:"Fallstudie"
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Diffusionsbeschleunigung in Industriegütermärkten : die Wirkung der Sales Force Adoption auf die Adoption des Kunden
Nowack, Christian
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2016
Persistent link: https://www.econbiz.de/10011517862
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