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~isPartOf:"Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement"
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Beziehungsmarketing
6
Relationship marketing
6
Deutschland
5
Germany
5
Theorie
5
Theory
5
Kundenbindung
4
Brand management
2
Business network
2
Corporate reputation
2
Customer value
2
Firmenimage
2
Franchising
2
Kundenmanagement
2
Kundenwert
2
Lieferantenmanagement
2
Markenführung
2
Supplier relationship management
2
Unternehmensnetzwerk
2
Arbeitszufriedenheit
1
Behaviour
1
Bekleidungseinzelhandel
1
Betriebliche Finanzwirtschaft
1
Betriebsform
1
Beziehungsmanagement
1
Bezugsquelle
1
Commitment <Management>
1
Confidence
1
Consumer behaviour
1
Consumer goods marketing
1
Customer retention
1
Customer satisfaction
1
DIY retail
1
Distribution <Physische Distribution>
1
ECR <Management>
1
Efficient Consumer Response
1
Efficient consumer response
1
Empirical method
1
Empirische Methode
1
Enterprise
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Book / Working Paper
7
Type of publication (narrower categories)
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Hochschulschrift
7
Thesis
7
Language
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German
7
Author
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Blut, Markus
1
Borchert, Stefan
1
Große-Bölting, Kristin
1
Gust, Eva-Maria
1
Kenning, Peter
1
Vogel, Verena
1
Wunderlich, Maren
1
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Published in...
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Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
Journal of business research : JBR
627
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
225
The journal of business & industrial marketing
193
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
163
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Cogent business & management
102
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Springer eBook Collection / Business and Economics
79
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
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