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~isPartOf:"Gabler Research"
~subject:"Management control"
~type_genre:"Handbuch"
~type_genre:"Thesis"
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Kommunikationscontrolling in Verbindung mit Zielgrößen des Markenwertes : eine methodische Herangehensweise und Prüfung an einem Fallbeispiel
Pfefferkorn, Eva Julia
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2009
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1. Aufl.
Persistent link: https://www.econbiz.de/10003872675
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