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~isPartOf:"Gabler Research / Business-to-Business-Marketing"
~type_genre:"Aufsatzsammlung"
~type_genre:"Fallstudie"
~type_genre:"Glossar enthalten"
~type_genre:"Lehrbuch"
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Nachhaltige Gewinne durch gebundene Kunden : eine Analyse des transaktionskostentheoretischen Hold-Up
Engel, Birgit
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2011
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1. Auflage
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