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Gabler-Edition Wissenschaft
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
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Audio-Branding : Entwicklung, Anwendung, Wirkung akustischer Identitäten in Werbung, Medien und Gesellschaft
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Branded spaces : experience enactments and entanglements
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Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
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Klang macht Marken : Sonic Branding als Designprozess
Kastner, Sonja
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2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003449554
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