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~isPartOf:"Gabler-Edition Wissenschaft / Forum Marketing"
~isPartOf:"Handbuch Multi-Channel-Marketing"
~person:"Graf, Alexander"
~subject:"Distribution channel"
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Der Multikanalvertrieb in der Automobilwirtschaft : Entwicklungen und Herausforderungen im europäischen Markt
Fritz, Wolfgang
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Graf, Alexander
- In:
Handbuch Multi-Channel-Marketing
,
(pp. 625-652)
.
2007
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