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~isPartOf:"Gendering theory in marketing and consumer research"
~subject:"France"
~subject:"Geschlechterforschung"
~subject:"Media professions"
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Gendering theory in marketing and consumer research
Journal of communication management : an international journal
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Journal of advertising : official publication of the American Academy of Advertising
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Europäische Hochschulschriften / 5
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International journal of advertising : the quarterly review of marketing communications
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Breaking new ground in theory and practice
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The journal of brand management : an international journal
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Verschwimmende Grenzen zwischen Journalismus, Public Relations, Werbung und Marketing : aktuelle Befunde aus Theorie und Praxis
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Critical visual analysis of gender : reactions and reflections
Schroeder, Jonathan E.
;
Borgerson, Janet L.
- In:
Gendering theory in marketing and consumer research
,
(pp. 171-178)
.
2017
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