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~isPartOf:"Global business review"
~isPartOf:"Harvard business review : HBR"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~language:"dan"
~language:"eng"
~subject:"Markenführung"
~subject:"Personalmanagement"
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Markenführung
Personalmanagement
USA
249
United States
249
Strategic management
177
Strategisches Management
177
Consumer behaviour
168
Konsumentenverhalten
168
Brand management
164
India
150
Indien
150
Beziehungsmarketing
129
Relationship marketing
129
Marketing management
118
Marketingmanagement
118
Führungsstil
114
Leadership style
114
Innovation management
107
Innovationsmanagement
107
Human Resource Management
96
Brand image
91
Markenimage
91
Organisatorischer Wandel
89
Organizational change
89
Corporate Social Responsibility
82
Corporate social responsibility
82
Führungskräfte
79
Managers
79
Innovation
72
Brand
67
Markenartikel
67
Multinationales Unternehmen
66
Transnational corporation
66
Leadership
60
Erfolgsfaktor
59
Personalführung
59
Success factor
59
Firm performance
57
Unternehmenserfolg
57
Corporate culture
53
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Undetermined
132
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2
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Article
260
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260
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260
Case study
18
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18
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6
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1
Sammelwerk
1
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Danish
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Dev, Chekitan S.
8
Cappelli, Peter
3
Gijsbrechts, Els
3
Himme, Alexander
3
Keller, Kevin Lane
3
Nguyen, Hang T.
3
Pauwels, Koen
3
Ready, Douglas A.
3
Sattler, Henrik
3
Steenkamp, Jan-Benedict E. M.
3
Tripathi, Vibhuti
3
Verma, Priyanka
3
Abdul Halim Abdul Majid
2
Beard, Alison
2
Beig, Faseeh Amin
2
Bowman, Douglas
2
Chawla, Deepak
2
Conger, Jay A.
2
Dekimpe, Marnik G.
2
Ewijk, Bernadette J. van
2
Fischer, Marc
2
Fournier, Susan
2
Groysberg, Boris
2
Hill, Linda A.
2
Huang, Ming-Hui
2
Ilicic, Jasmina
2
Lalwani, Ashok K.
2
Luna, David
2
Mittal, Vikas
2
Pattnaik, Subash Chandra
2
Pieters, Rik
2
Pradhan, Rabindra Kumar
2
Prasad, Asha
2
Sahoo, Rashmita
2
Schnittka, Oliver
2
Singh, Anupam
2
Sondhi, Neena
2
Srinivasan, Shuba
2
Srivastava, Rajendra Krishan
2
Warlop, Luk
2
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Published in...
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Global business review
Harvard business review : HBR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of business research : JBR
679
The international journal of human resource management
589
The journal of brand management : an international journal
554
The journal of product & brand management
387
Journal of retailing and consumer services
290
International journal of human resource management
287
Human resource management
244
Human resource management review
242
International journal of hospitality management
168
Employee relations
155
Management revue : socio-economic studies
151
Human resource management journal
139
Personnel review : a professional journal reporting new developments in research, theory and practice of personel management
137
European journal of marketing : EJM
126
International journal of manpower
124
Industrial marketing management : the international journal for industrial and high-tech firms
114
Psychology & marketing
113
International journal of contemporary hospitality management
111
Cogent business & management
108
SpringerLink / Bücher
108
Asia Pacific journal of marketing and logistics
104
Journal of marketing communications
104
Marketing intelligence & planning
104
Journal of marketing management : MM
101
The IUP journal of brand management : IJBRM
92
Journal of strategic marketing
91
Business horizons
87
European journal of international management : EJIM
86
Springer eBook Collection
83
Journal of business ethics : JOBE
82
Asia Pacific : journal of human resources
81
International journal of human resources development and management : IJHRDM
78
Journal of marketing
77
Tourism management : research, policies, practice
77
Journal of the Academy of Marketing Science
76
Journal of promotion management : innovations in planning and applied research
73
Marketing letters : a journal of research in marketing
71
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ECONIS (ZBW)
260
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1
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10
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260
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date (oldest first)
1
Differentials in information technology professional category and turnover propensity : a study
Chakrabarti, Subhendu
;
Guha, Sumana
- In:
Global business review
17
(
2016
)
3
,
pp. 90-106
Persistent link: https://www.econbiz.de/10011603754
Saved in:
2
Rethinking the decision factory
Martin, Roger L.
- In:
Harvard business review : HBR
91
(
2013
)
10
,
pp. 96-104
Persistent link: https://www.econbiz.de/10010128897
Saved in:
3
Measuring celebrity equity : unearthing the consumer
knowledge
structure associations
Kaur Ghuman, Mandeep
;
Parmar, Yadvinder
;
Mann, Bikram …
- In:
Global business review
22
(
2021
)
3
,
pp. 797-820
Persistent link: https://www.econbiz.de/10012591520
Saved in:
4
Study of early recruitment activities and employer brand
knowledge
and its effect on organization attractiveness and firm performance
Kashive, Neerja
;
Khanna, Vandana Tandon
- In:
Global business review
18
(
2017
)
3
,
pp. 172-190
Persistent link: https://www.econbiz.de/10011745525
Saved in:
5
The B2B
knowledge
gap
Lilien, Gary L.
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 543-556
Persistent link: https://www.econbiz.de/10011596969
Saved in:
6
Green human resource
management
(GHRM) practices and millennial employees' turnover intentions in tourism industry in Malaysia : moderating role of work environment
Md Asadul Islam
;
Amer Hamzah Jantan
;
Yusmani Mohd Yusoff
; …
- In:
Global business review
24
(
2023
)
4
,
pp. 642-662
Persistent link: https://www.econbiz.de/10014366035
Saved in:
7
Trends in performance
management
system : a study of Indian service provider companies
Agrawal, Soni
- In:
Global business review
23
(
2022
)
2
,
pp. 479-492
Persistent link: https://www.econbiz.de/10013256849
Saved in:
8
Moderating effect of
management
support on the relationship between HR practices and employee performance in Nigeria
Ismail, Abdussalaam Iyanda
;
Abdul Halim Abdul Majid
; …
- In:
Global business review
22
(
2021
)
1
,
pp. 132-150
Persistent link: https://www.econbiz.de/10012483228
Saved in:
9
Linking green human resource
management
practices to environmental performance in hotel industry
Yusmani Mohd Yusoff
;
Mehran Nejati
;
Kee, Daisy Mui Hung
; …
- In:
Global business review
21
(
2020
)
3
,
pp. 663-680
Persistent link: https://www.econbiz.de/10012259340
Saved in:
10
Stop overengineering people
management
Cappelli, Peter
- In:
Harvard business review : HBR
98
(
2020
)
5
,
pp. 56-63
Persistent link: https://www.econbiz.de/10012289042
Saved in:
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