//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Grundlagen der Medienökonomie: Kommunikations- und Medienwissenschaft, Wirtschaftswissenschaft"
~isPartOf:"Springer-Lehrbuch"
~person:"Pethig, Rüdiger"
~subject:"Media economics"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"media economics"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Media economics
Advertising
1
Advertising industry
1
Communication media
1
Consumer goods
1
Consumer goods industry
1
Kommunikationsmedien
1
Konsumgüter
1
Konsumgüterindustrie
1
Lieferantenmanagement
1
Market
1
Market structure
1
Markt
1
Marktstruktur
1
Medienökonomik
1
Supplier relationship management
1
Theorie
1
Theory
1
Werbewirtschaft
1
Werbung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Pethig, Rüdiger
Hess, Thomas
6
Schumann, Matthias
6
Czygan, Marco
1
Kallfaß, Hermann H.
1
Ludwig, Johannes
1
Weigand, Karl-Heinz
1
more ...
less ...
Published in...
All
Grundlagen der Medienökonomie: Kommunikations- und Medienwissenschaft, Wirtschaftswissenschaft
Springer-Lehrbuch
Volkswirtschaftliche Diskussionsbeiträge
2
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Massenmedien, Werbung und Märkte : eine wirtschaftstheoretische Analyse
Pethig, Rüdiger
-
2003
Persistent link: https://www.econbiz.de/10001774753
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->