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~isPartOf:"Handbook of consumer psychology"
~subject:"Market research"
~type_genre:"Book section"
~type_genre:"Market information"
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Handbook of consumer psychology
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
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Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
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Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
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Multicultural perspectives in customer behaviour
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The impact of theory on representations of the consumer and the marketing organisation
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Consumption culture in Europe : insight into the beverage industry
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Cracking the code : leveraging consumer psychology to drive profitability
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Fundamentals of marketing research ; Vol. 2
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Fundamentals of marketing research ; Vol. 3
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Interpretive consumer research : paradigms, methodologies & applications
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Labelling strategies in environmental policy
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Marketingprobleme : innovative Lösungsansätze aus Forschung und Praxis
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New developments and approaches in consumer behavior research
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Social and economic research with consumer panel data : proceedings of the First ZUMA Symposium on Consumer Panel Data, 5 and 6 October 1999
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Transformative consumer research for personal and collective well-being
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Brick & mortar shopping in the 21st century
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Controlling des Strukturwandels : Standortflexibilität und Kundenzufriedenheit schaffen
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Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
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Handbook of brand relationships
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Advances in airline economics : competition policy and antitrust
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Agrarian economy and rural development : realities and perspectives for Romania : International Symposium : 10th edition
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Agrarstrukturentwicklungen und Agrarpolitik : vom 4. bis 7. Oktober 1995 in Berlin
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Categorization theory and research in consumer psychology : category representation and category-based inference
Loken, Barbara
;
Barsalou, Lawrence W.
;
Joiner, Christopher
- In:
Handbook of consumer psychology
,
(pp. 133-163)
.
2008
Persistent link: https://www.econbiz.de/10003716158
Saved in:
2
I know what you're doing and why you're doing it : the use of persuasion knowledge model in consumer research
Campbell, Margaret C.
;
Kirmani, Anna
- In:
Handbook of consumer psychology
,
(pp. 549-573)
.
2008
Persistent link: https://www.econbiz.de/10003716251
Saved in:
3
Theory in consumer-environment research
Froglu, Sevgin A.
;
Machleit, Karen A.
- In:
Handbook of consumer psychology
,
(pp. 823-835)
.
2008
Persistent link: https://www.econbiz.de/10003716274
Saved in:
4
Self-reports in consumer research
Weaver, Kimberlee
;
Schwarz, Norbert
- In:
Handbook of consumer psychology
,
(pp. 1081-1102)
.
2008
Persistent link: https://www.econbiz.de/10003716679
Saved in:
5
Individual differences : tools for theory testing and understanding in consumer psychology research
Haugtvedt, Curtis P.
;
Liu, Kaiya
;
Min, Kyeong Sam
- In:
Handbook of consumer psychology
,
(pp. 1161-1176)
.
2008
Persistent link: https://www.econbiz.de/10003716687
Saved in:
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