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~isPartOf:"Handbook of research in international marketing"
~isPartOf:"International journal of strategic change management : IJSCM"
~isPartOf:"The SAGE handbook of international marketing"
~subject:"Internationale Marktforschung"
~type:"article"
~type_genre:"Fallstudie"
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Handbook of research in international marketing
International journal of strategic change management : IJSCM
The SAGE handbook of international marketing
Marketing management : a cultural perspective
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Markteintrittsstrategien : Dynamik und Komplexität
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Does psychic distance have effect on brand acceptance? : case of an emerging market
Srivastava, R. K.
- In:
International journal of strategic change management : IJSCM
3
(
2011
)
4
,
pp. 302-322
Persistent link: https://www.econbiz.de/10009505744
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