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~isPartOf:"Handbook of research on international strategic management"
~isPartOf:"Meffert Marketing Edition"
~isPartOf:"Working Papers / Department of Business Economics and Public Policy, Kelley School of Business"
~person:"Meffert, Heribert"
~person:"Rugman, Alan M."
~subject:"Strategisches Management"
~subject:"geographic scope"
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Strategisches Management
geographic scope
Dienstleistungsmarketing
3
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3
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3
Theorie
3
Theory
3
regional strategy
3
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Meffert, Heribert
Rugman, Alan M.
Verbeke, Alain
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Bruhn, Manfred
1
Deeksha Singh
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1
Grøgaard, Birgitte
1
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1
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1
Li, Jing
1
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1
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1
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Department of Business Economics and Public Policy, Kelley School of Business
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Handbook of research on international strategic management
Meffert Marketing Edition
Working Papers / Department of Business Economics and Public Policy, Kelley School of Business
Analysis of multinational strategic management : the selected scientific papers of Alan M. Rugman and Alain Verbeke
8
Research in global strategic management : a research annual
5
Arbeitspapiere / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung e. V.
4
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Emerald insight
3
European management journal
3
Management international review : mir ; journal of international business
3
Research in global strategic management
3
Business ethics and strategy ; Vol. 1
2
Effectiveness, efficiency and accountability in philanthropy : what lessons can be learned from the corporate world? ; International Foundation Management Symposium 2005
2
Meffert-Marketing-Edition
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The Oxford handbook of strategy : a strategy overview and competitive strategy
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Aktuelle Tendenzen im Innovationsmanagement : Festschrift für Werner Popp zum 65. Geburtstag
1
Always learning
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Emerging multinationals in emerging markets
1
European management journal : publ. twice a year for the Scottish Business School
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Global focus : an international journal of business, economics, and social policy
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Internalization, international diversification and the multinational enterprise : essays in honour of Alan M. Rugman
1
International business review : the official journal of the European International Business Academy
1
Issues in positive political economy
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Journal of management studies : JMS
1
Leadership in international business education and research
1
Management international review / Special issue
1
Manager-Magazin-Edition
1
Marketing : ZFP ; journal of research and management
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Michael Porter ; Vol. 3
1
Multinational firms : the global-local dilemma
1
Oxford handbooks
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Perspektiven der strategischen Unternehmensführung : Theorien, Konzepte, Anwendungen ; Werner Kirsch zum 65. Geburtstag
1
Reihe BWL aktuell
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Strategy and globalization ; Vol. 1
1
The struggle for world markets : competition and cooperation between NAFTA and the European Union
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1
Real options theory and international investment strategy : past, present and future
Li, Jing
;
Li, Yong
;
Rugman, Alan M.
- In:
Handbook of research on international strategic management
,
(pp. 342-359)
.
2012
Persistent link: https://www.econbiz.de/10009630653
Saved in:
2
Firm-Specific Advantages Intra-Regional Sales and Performance of Multinational Enterprises
Rugman, Alan M.
;
Sukpanich, Nessara
-
Department of Business Economics and Public Policy, …
-
2006
-specific advantages (FSAs). This includes: firm size,
knowledge
(as represented by R&D), marketing ability, and industry type. We find …
Persistent link: https://www.econbiz.de/10005220021
Saved in:
3
A new perspective on the regional and global strategies of multinational services firms
Rugman, Alan M.
;
Verbeke, Alain
- In:
Handbook of research on international strategic management
,
(pp. 257-270)
.
2012
Persistent link: https://www.econbiz.de/10009630667
Saved in:
4
Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallstudien
Meffert, Heribert
;
Bruhn, Manfred
-
2003
-
4., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001726051
Saved in:
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