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~isPartOf:"Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen"
~isPartOf:"Indian pharmaceutical industry : strategies and challenges in formulations marketing"
~subject:"Marktsegmentierung"
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Marktsegmentierung
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Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
Indian pharmaceutical industry : strategies and challenges in formulations marketing
International journal of pharmaceutical and healthcare marketing : IJPHM
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Betriebswirtschaftliche Anwendungen des Soft Computing : neuronale Netze, Fuzzy-Systeme und evolutionäre Algorithmen
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ECONIS (ZBW)
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Innovative Produktpositionierung und die dazu richtige Segmentierung
Preuß, Klaus-Jürgen
- In:
Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
,
(pp. 295-310)
.
2011
Persistent link: https://www.econbiz.de/10008859745
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Neue Targetinginformationen und Steuerungsinstrumente für den Market-Access : Caremapping, Versorgungs-Geotargeting und Transparenz-Monitore
Preuß, Klaus-Jürgen
- In:
Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
,
(pp. 279-293)
.
2011
Persistent link: https://www.econbiz.de/10008859746
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