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~isPartOf:"Handelsforschung"
~isPartOf:"Journal of advertising research"
~isPartOf:"Journal of marketing"
~subject:"Austria"
~subject:"USA"
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Handelsforschung
Journal of advertising research
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Visual merchandising : the image of selling
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Aaron Chatterji, Josh Lerner, Scott Stern, and Michael J. Andrews, editors, NBER, Forthcoming from University of Chicago Press
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Book Chapter in The Role of Innovation and Entrepreneurship in Economic Growth
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The role of innovation and entrepreneurship in economic growth
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Werbe- und Markenforschung : Meilensteine - State of the art - Perspektiven ; Günter Schweiger zum 65. Geburtstag
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What do we know about in-store marketing?
Ford, John B.
- In:
Journal of advertising research
58
(
2018
)
2
,
pp. 131-132
Persistent link: https://www.econbiz.de/10011884958
Saved in:
2
The effect of in-store travel distance on unplanned spending : applications to mobile promotion strategies
Hui, Sam K.
;
Inman, Jeffrey
;
Huang, Yanliu
;
Suher, Jacob
- In:
Journal of marketing
77
(
2013
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10009717179
Saved in:
3
The influence of disorganized shelf displays and limited product quantity on consumer purchase
Castro, Iana A.
;
Morales, Andrea C.
;
Nowlis, Stephen M.
- In:
Journal of marketing
77
(
2013
)
4
,
pp. 118-133
Persistent link: https://www.econbiz.de/10009782060
Saved in:
4
Instore-Logistik - konzeptionelle Überlegungen und empirische Befunde
Kotzab, Herbert
;
Teller, Christoph
- In:
Handelsforschung
19
(
2005
),
pp. 61-80
Persistent link: https://www.econbiz.de/10003287980
Saved in:
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