//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Harvard business review : HBR"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~isPartOf:"Journal of marketing"
~person:"Antoniadis, Ioannis"
~subject:"Internet marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Search engine marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Online-Marketing
2
Social Web
2
Social web
2
social networking sites
2
Advertising effects
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Consumer behaviour
1
Facebook brand page
1
Facebook reactions
1
Greece
1
Griechenland
1
Konsumentenverhalten
1
Markenführung
1
Markenimage
1
Relationship marketing
1
SNS
1
SNSs
1
Social network
1
Soziales Netzwerk
1
Structural equation model
1
Strukturgleichungsmodell
1
Students
1
Studierende
1
Werbewirkung
1
attitudes
1
consumer engagement
1
online advertisement value
1
popularity
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Antoniadis, Ioannis
Assimakopoulos, Costas
4
Katona, Zsolt
4
Wilbur, Kenneth C.
4
Gordon, Brett R.
3
Jerath, Kinshuk
3
Kannan, P. K.
3
Moschis, George P.
3
Narayanan, Sridhar
3
Pentina, Iryna
3
Rita, Paulo
3
Shin, Jiwoong
3
Stephen, Andrew T.
3
Vrontis, Demetris
3
Acikgoz, Fulya
2
Akroush, Mamoun N.
2
Al-Adwan, Ahmad Samed
2
Becker, Maren
2
Ben Yahia, Imene
2
Bleier, Alexander
2
Boutsouki, Christina
2
Brooks, Gillian
2
Cazier, Joseph A.
2
Constantinides, Efthymios
2
Decker, Reinhold
2
Deshwal, Pankaj
2
Donthu, Naveen
2
Duh, Helen Inseng
2
Ellonen, Hanna-Kaisa
2
Erkan, Ismail
2
Fortin, David R.
2
Goldsmith, Ronald E.
2
Greve, Goetz
2
Grewal, Dhruv
2
Guillory, Monica D.
2
Ha, Louisa
2
Hair, Neil Frederick
2
Hazari, Sunil
2
Heiens, Richard A.
2
Herhausen, Dennis
2
more ...
less ...
Published in...
All
Harvard business review : HBR
International journal of electronic marketing and retailing : IJEMR
International journal of internet marketing and advertising : IJIMA
Journal of marketing
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of retail & distribution management
1
International journal of technology marketing : IJTMkt
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Engagement and reactions of brand posts on brand fan pages in Facebook : an investigation of brand posts' characteristics
Antoniadis, Ioannis
;
Assimakopoulos, Costas
; …
- In:
International journal of internet marketing and …
15
(
2021
)
4
,
pp. 352-367
Persistent link: https://www.econbiz.de/10012670664
Saved in:
2
Attitudes of college students towards online advertisement in social networking sites : a structural equation modelling approach
Antoniadis, Ioannis
;
Assimakopoulos, Costas
;
Koukoulis, …
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 137-154
Persistent link: https://www.econbiz.de/10012105485
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->