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~isPartOf:"Harvard business review : HBR"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of personal selling & sales management"
~subject:"B2B sales"
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Search: subject_exact:"B-to-B-Markenführung"
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B2B sales
B-to-B-Marketing
43
Business-to-business marketing
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Selling
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Verkauf
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Lieferantenmanagement
14
Supplier relationship management
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Salespeople
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Consumer behaviour
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Bundling strategy
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personal selling
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Electronic Commerce
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Harvard business review : HBR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of personal selling & sales management
The journal of business & industrial marketing
4
Business horizons
2
Industrial marketing management : the international journal for industrial and high-tech firms
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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European journal of marketing
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International journal of Indian culture and business management : IJICBM
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Journal of business research : JBR
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Journal of business-to-business marketing
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Developing a digital maturity model for the sales processes of industrial projects
Voß, Marleen
;
Jaspert, David
;
Ahlfeld, Christian
; …
- In:
Journal of personal selling & sales management
44
(
2024
)
1
,
pp. 7-28
Persistent link: https://www.econbiz.de/10014515160
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2
Influence of salesperson political skill : improving relationship building and reducing customer-directed deviance
Schwepker, Charles H. <Jr.>
;
Good, Megan C.
- In:
Journal of personal selling & sales management
41
(
2021
)
3
,
pp. 200-217
Persistent link: https://www.econbiz.de/10012623646
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