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~isPartOf:"Harvard business review : HBR"
~isPartOf:"Journal of retailing and consumer services"
~person:"Japutra, Arnold"
~subject:"Beziehungsmarketing"
~subject:"Managers"
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Search: ("Corporate Governance" OR "Regulierung" OR "Führungskräfte" OR "Vergütungssystem" OR "Management") AND NOT isPartOf:Wirtschaftsdienst
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Beziehungsmarketing
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Consumer behaviour
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Brand management
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Relationship marketing
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Customer experience
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Japutra, Arnold
Prentice, Catherine
11
Lombart, Cindy
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Park, Jungkun
7
Hollebeek, Linda D.
6
Ignatius, Adi
6
Klaus, Philipp
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Louis, Didier
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Nohria, Nitin
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Agag, Gomaa
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Khan, Imran
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Molinillo, Sebastian
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Mortimer, Gary
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Rana, Nripendra P.
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Fazal-e-Hasan, Syed
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Han, Xiaoyun
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Loureiro, Sandra Maria Correia
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McGinn, Daniel
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Quach, Sara
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Seger-Guttmann, Tali
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Söderlund, Magnus
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Thaichon, Park
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Watkins, Michael
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Abdelmoety, Ziad Hassan
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Anaya-Sánchez, Rafael
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Arndt, Aaron D.
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Bilgihan, Anil
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Cambra-Fierro, Jesús
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Carlson, Jamie
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Cheah, Jun-Hwa
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Dwivedi, Yogesh Kumar
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Elms, Jonathan
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Frasquet Deltoro, Marta
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Gong, Taeshik
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Harvard business review : HBR
Journal of retailing and consumer services
Journal of strategic marketing
3
International journal of market research
2
Journal of business research : JBR
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia-Pacific journal of business administration
1
European journal of marketing
1
International journal of hospitality management
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Journal of marketing communications
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Journal of marketing for higher education
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The marketing review
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ECONIS (ZBW)
3
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1
Influence of customer application experience and value in use on loyalty toward retailers
Japutra, Arnold
;
Utami, Ami Fitri
;
Molinillo, Sebastian
; …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012434226
Saved in:
2
The impact of affective and cognitive app experiences on loyalty towards retailers
Molinillo, Sebastian
;
Navarro García, Antonio
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238382
Saved in:
3
Aesthetic or self-expressiveness? : linking brand logo benefits, brand stereotypes and relationship quality
Japutra, Arnold
;
Molinillo, Sebastian
;
Wang, Shasha
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 191-200
Persistent link: https://www.econbiz.de/10011904384
Saved in:
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