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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of open innovation : technology, market, and complexity"
~isPartOf:"SpringerLink / Bücher"
~person:"Griffith, David A."
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Griffith, David A.
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Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Journal of open innovation : technology, market, and complexity
SpringerLink / Bücher
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of international marketing
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Handbook of research on new product development
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International journal of production research
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ECONIS (ZBW)
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The new product portfolio innovativeness-stock returns relationship : the role of large individual investors’ culture
Cillo, Paola
;
Griffith, David A.
;
Rubera, Gaia
- In:
Journal of marketing
82
(
2018
)
6
,
pp. 49-70
Persistent link: https://www.econbiz.de/10011955018
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2
New product creativity : understanding contract specificity in new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
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