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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of marketing"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Ali, Abdul"
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Harvard-Business-Manager : das Wissen der Besten
Journal of marketing
Management science : journal of the Institute for Operations Research and the Management Sciences
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Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Der Weg zum Kunden
Onyemah, Vincent
;
Pesquera, Martha Rivera
;
Ali, Abdul
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
7
,
pp. 32-39
Persistent link: https://www.econbiz.de/10009757870
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