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~isPartOf:"Health marketing quarterly"
~subject:"Internet"
~type_genre:"Article in journal"
~type_genre:"Statistics"
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Internet
Direct marketing
34
Direktmarketing
34
Arzneimittel
31
Pharmaceuticals
31
Advertising
25
Werbung
25
Advertising effects
19
Werbewirkung
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prescription drugs
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direct-to-consumer advertising
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physicians
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Fogel, Joshua
1
Jiang, Pingjun
1
Teichman, Chaim
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Health marketing quarterly
International journal of business information systems : IJBIS
8
International journal of electronic finance : IJEF
7
The international journal of bank marketing : IJBM
6
Die Bank
5
Global business review
4
Information economics and policy : IEP
4
International journal of e-business research : an official publication of the Information Resources Management Association
4
Journal of financial services marketing
4
Journal of internet commerce
4
Bank-Archiv : Zeitschrift für das gesamte Bank- und Börsenwesen : journal of banking and financial research
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of financial services research : JFSR
3
Marketing intelligence & planning
3
Vision : the journal of business perspective
3
European management journal
2
Growth and change : a journal of urban and regional policy
2
International business and economics research journal
2
International journal of applied business and economic research
2
International journal of business and globalisation : IJBG
2
International journal of business excellence
2
International journal of economic perspectives : IJEP
2
International journal of electronic business
2
International journal of electronic customer relationship management : IJECRM
2
International journal of financial services management : IJFSM
2
Inventi impact: microfinance & banking
2
Journal of Indian business research
2
Journal of business research : JBR
2
Journal of digital banking
2
Journal of financial services marketing : JFSM
2
Journal of international banking regulation
2
Journal of organizational computing and electronic commerce
2
Journal of risk and financial management : JRFM
2
Journal of the Operational Research Society : OR
2
Nepalese journal of finance : a publication of Uniglobe College
2
Review of economic dynamics
2
Risk governance & control : financial markets & institutions
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The B.E. journal of economic analysis & policy
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
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Asking a doctor versus referring to the Internet : a comparison study on consumers' reactions to DTC (direct-to-consumer) prescription drug advertising
Jiang, Pingjun
- In:
Health marketing quarterly
35
(
2018
)
3
,
pp. 209-226
Persistent link: https://www.econbiz.de/10011979383
Saved in:
2
Variables associated with seeking information from doctors and the internet after exposure to direct-to-consumer advertisements for prescription medications
Fogel, Joshua
;
Teichman, Chaim
- In:
Health marketing quarterly
31
(
2014
)
2
,
pp. 150-166
Persistent link: https://www.econbiz.de/10010398948
Saved in:
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