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~isPartOf:"Health marketing quarterly"
~subject:"Social Marketing"
~subject:"United States"
~subject:"health communication"
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Health marketing quarterly
Working paper / National Bureau of Economic Research, Inc.
77
Journal of health economics
22
Economic inquiry : journal of the Western Economic Association International
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Southern economic journal
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NBER working paper series
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Applied economics
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Contemporary economic policy : a journal of Western Economic Association International
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Journal of wine economics
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Journal of nonprofit & public sector marketing
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Journal of population economics
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Discussion paper / Department of Economics, The University of Western Australia
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Economics of education review
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International journal of nonprofit and voluntary sector marketing
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Journal of labor economics
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Academia studies in Asian economies
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American law and economics review : the journal of the American Law and Economics Association
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Atlantic economic journal : AEJ
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Health affairs : at the intersection of health, health care, and policy
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International journal of hospitality management
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Merging public relations with health communication in the context of university alcohol prevention
Brummette, John
- In:
Health marketing quarterly
32
(
2015
)
1
,
pp. 65-80
Persistent link: https://www.econbiz.de/10011289337
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2
Marketing responsible drinking behavior : comparing the effectiveness of responsible drinking messages tailored to three possible "personality" conceptualizations
York, Valerie K.
;
Brannon, Laura A.
;
Miller, Megan M.
- In:
Health marketing quarterly
29
(
2012
)
1
,
pp. 49-65
Persistent link: https://www.econbiz.de/10009549363
Saved in:
3
Segmenting and targeting American University students to promote responsible alcohol use : a case for applying social marketing principles
Deshpande, Sameer
;
Rundle-Thiele, Sharyn
- In:
Health marketing quarterly
28
(
2011
)
4
,
pp. 287-303
Persistent link: https://www.econbiz.de/10009410503
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