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Health marketing quarterly
International journal of advertising : the quarterly review of marketing communications
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Journal of business research : JBR
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Journal of promotion management : JPM
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Corporate communications : an international journal
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International journal of advertising : the review of marketing communications
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International journal of internet marketing and advertising : IJIMA
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Five decades of promotion techniques in cigarette advertising : a longitudinal content analysis
Paek, Hye-jin
;
Reid, Leonard N.
;
Jeong, Hyun Ju
;
Choi, …
- In:
Health marketing quarterly
29
(
2012
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009549369
Saved in:
2
Five Decades of Promotion Techniques in Cigarette Advertising: A Longitudinal Content Analysis
Paek, Hye-Jin
;
Reid, Leonard N.
;
Jeong, Hyun Ju
;
Choi, …
- In:
Health marketing quarterly
29
(
2012
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009842566
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