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IBER Special Publications, Institute of Business and Economic Research
Journal of macromarketing : examining the interactions among markets, marketing, and society
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Business Horizons
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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History of marketing thought ; Volume 2
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
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Proceedings of the Winter Conference of the American Marketing Association
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Research Program in Marketing, Graduate School of Business Administration, University of California
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Buyer decision making
Dickinson, Roger A.
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1967
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