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~isPartOf:"IM : die Fachzeitschrift für Information, Management und Consulting"
~isPartOf:"International journal of production economics"
~isPartOf:"Journal of business research : JBR"
~person:"Jevons, Colin"
~type_genre:"Multi-volume publication"
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IM : die Fachzeitschrift für Information, Management und Consulting
International journal of production economics
Journal of business research : JBR
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Special section: Thought leadership in brand
management
Jevons, Colin
(
contributor
);
Buil, Isabel
(
contributor
); …
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 1-122
Persistent link: https://www.econbiz.de/10009720415
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