Fouskas, Konstantinos G.; Drossos, Dimitris A. - In: Industrial Management & Data Systems 110 (2010) 4, pp. 477-494
Purpose – The purpose of this paper is to examine the impact of managerial perceptions of the competitive environment on shaping the way firms respond to their rivals in terms of speed, intensity, innovativeness and breadth of competitive responses. Design/methodology/approach – The paper...