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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of Indian culture and business management"
~isPartOf:"Journal of retailing and consumer services"
~person:"Jedsada Wongsansukcharoen"
~subject:"Brand trust"
~subject:"Brand"
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Industrial marketing management : the international journal for industrial and high-tech firms
International journal of Indian culture and business management
Journal of retailing and consumer services
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Effect of community relationship management, relationship marketing orientation, customer engagement, and brand trust on brand loyalty : the case of a commercial bank in Thailand
Jedsada Wongsansukcharoen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209572
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