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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of service management"
~person:"Gebauer, Heiko"
~subject:"Product-service system"
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Search: ("Coronakrise" OR "Digitalisierung" OR "Unternehmen") AND NOT isPartOf:Wirtschaftsdienst
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Product-service system
Bundling strategy
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1997-2004
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Gebauer, Heiko
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service management
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Servitization and deservitization : overview, concepts, and definitions
Kowalkowski, Christian
;
Gebauer, Heiko
;
Kamp, Bart
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 4-10
Persistent link: https://www.econbiz.de/10011672006
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2
Service growth in product firms : past, present, and future
Kowalkowski, Christian
;
Gebauer, Heiko
;
Oliva, Rogelio
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 82-88
Persistent link: https://www.econbiz.de/10011672015
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