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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Management international review : mir ; journal of international business"
~person:"Jaakkola, Elina"
~subject:"Marketingmanagement"
~subject:"United States"
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Industrial marketing management : the international journal for industrial and high-tech firms
Management international review : mir ; journal of international business
Managing service quality : MSQ ; an international journal
1
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ECONIS (ZBW)
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Editorial: introducing interdisciplinary research in Industrial Marketing
Management
Markovic, Stefan
;
Jaakkola, Elina
;
Lindgreen, Adam
;
Di …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. A1-A3
Persistent link: https://www.econbiz.de/10012501889
Saved in:
2
Digital content marketing in business markets : activities, consequences, and contingencies along the customer journey
Terho, Harri
;
Mero, Joel
;
Siutla, Lotta
;
Jaakkola, Elina
- In:
Industrial marketing management : the international …
105
(
2022
),
pp. 294-310
Persistent link: https://www.econbiz.de/10013494024
Saved in:
3
B2B customer journeys : conceptualization and an integrative framework
Purmonen, Arttu
;
Jaakkola, Elina
;
Terho, Harri
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 74-87
Persistent link: https://www.econbiz.de/10014433603
Saved in:
4
Collective engagement in organizational settings
Kleinaltenkamp, Michael
;
Karpen, Ingo O.
;
Plewa, Carolin
; …
- In:
Industrial marketing management : the international …
80
(
2019
),
pp. 11-23
Persistent link: https://www.econbiz.de/10012064211
Saved in:
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