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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Springer eBook Collection / Business and Economics"
~person:"Virtanen, Tatu"
~subject:"Markenpolitik"
~subject:"Performance measurement"
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Industrial marketing management : the international journal for industrial and high-tech firms
Springer eBook Collection / Business and Economics
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Complexity of sales situation and sales lead performance : an empirical study in business-to-business company
Virtanen, Tatu
;
Parvinen, Petri
;
Rollins, Minna
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 49-58
Persistent link: https://www.econbiz.de/10010530579
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