//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Gabrielsson, Mika"
~subject:"Kundenzufriedenheit"
~subject:"Marketingmanagement"
~subject:"Supplier relationship management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Service-Dominant Logic"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Marketingmanagement
Supplier relationship management
B-to-B-Marketing
1
Betriebliche Wertschöpfung
1
Brand image
1
Brand management
1
Branding
1
Business network
1
Business-to-business marketing
1
Dienstleistungsmarketing
1
Industrial brand
1
Industrial brand personality
1
Industrie
1
Lieferantenmanagement
1
Manufacturing industries
1
Markenführung
1
Markenimage
1
Marketing theory
1
Marketingtheorie
1
Service-Dominant Logic
1
Service-dominant logic
1
Services marketing
1
Stakeholder
1
Unternehmensnetzwerk
1
Value creation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gabrielsson, Mika
Rajala, Risto
2
Baumann, Jasmin
1
Breidbach, Christoph F.
1
Chen, Lujie
1
Di Benedetto, C. Anthony
1
Edvardsson, Bo
1
Eggert, Andreas
1
Ekman, Peter
1
Ford, David
1
Frow, Pennie
1
Gong, Yu
1
Hartmann, Evi
1
Herb, Stefan
1
Holmlund, Maria
1
Jia, Fu
1
Kohtamäki, Marko
1
Kovalchuk, Marina
1
Le Meunier-FitzHugh, Kenneth
1
Lindgreen, Adam
1
Long, Andrew L. S.
1
Maglio, Paul P.
1
Makkonen, Hannu
1
Mouzas, Stefanos
1
Payne, Adrian
1
Purvis, Martin K.
1
Raggio, Randle D.
1
Rollins, Minna
1
Saarikorpi, Mervi
1
Schoenherr, Tobias
1
Strandvik, Tore
1
Thompson, Steven M.
1
Ulaga, Wolfgang
1
Wang, Ying
1
Wilson, Hugh
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Industrial BRAND-personality formation in a B2B stakeholder network : a service-dominant logic approach
Kovalchuk, Marina
;
Gabrielsson, Mika
;
Rollins, Minna
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 313-330
Persistent link: https://www.econbiz.de/10014433437
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->