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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Gebauer, Heiko"
~person:"Huikkola, Tuomas"
~subject:"Business ecosystem and interorganizational networks"
~subject:"Business services"
~subject:"Business-to-business marketing"
~subject:"Strategisches Management"
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Business ecosystem and interorganizational networks
Business services
Business-to-business marketing
Strategisches Management
Bundling strategy
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Leistungsbündel
10
Unternehmensdienstleistung
6
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Service infusion
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Servitization
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Services
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Servitization and digital servitization
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B-to-B-Marketing
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Capital goods industry
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Customer service
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Digital innovation and digitalization
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Digital servitization
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Dynamic capabilities
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Gebauer, Heiko
Huikkola, Tuomas
Kowalkowski, Christian
5
Kohtamäki, Marko
4
Jacob, Frank
3
Raddats, Chris
3
Ulaga, Wolfgang
3
Burton, Jamie
2
Coreynen, Wim
2
Cova, Bernard
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Kamp, Bart
2
Parida, Vinit
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Parry, Glenn
2
Roehrich, Jens K.
2
Salle, Robert
2
Totzek, Dirk
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Ambroise, Laure
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Atxa, Ariane
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Ayala, Néstor Fabián
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Banerji, Sujit
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Benedettini, Ornella
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Bigdeli, Ali Ziaee
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Biggemann, Sergio
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Borgh, Michel van der
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Brege, Staffan
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Cadogan, John W.
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Caldwell, Nigel D.
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Cova, Bernhard
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Dayan, Mumin
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Elgeti, Laura
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Frank, Alejandro Germán
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service management
2
International journal of production economics
1
Journal of business-to-business marketing
1
Journal of service research : JSR
1
Regional studies : official journal of the Regional Studies Association
1
Research technology management : RTM
1
Technological forecasting & social change : an international journal
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The journal of business & industrial marketing
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Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
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A contextual account of digital servitization through autonomous solutions : aligning a digital servitization process and a maritime service ecosystem transformation to autonomous...
Makkonen, Hannu
;
Nordberg-Davies, Sini
;
Saarni, Jouni
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 546-563
Persistent link: https://www.econbiz.de/10013259138
Saved in:
2
Digital servitization : crossing the perspectives of digitization and servitization
Gebauer, Heiko
;
Paiola, Marco
;
Saccani, Nicola
; …
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 382-388
Persistent link: https://www.econbiz.de/10012501923
Saved in:
3
Firm boundaries in servitization: Interplay and repositioning practices
Huikkola, Tuomas
;
Rabetino, Rodrigo
;
Kohtamäki, Marko
; …
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 90-105
Persistent link: https://www.econbiz.de/10012321916
Saved in:
4
Servitization : a contemporary thematic review of four major research streams
Raddats, Chris
;
Kowalkowski, Christian
;
Benedettini, Ornella
- In:
Industrial marketing management : the international …
83
(
2019
),
pp. 207-223
Persistent link: https://www.econbiz.de/10012146625
Saved in:
5
Servitization and deservitization : overview, concepts, and definitions
Kowalkowski, Christian
;
Gebauer, Heiko
;
Kamp, Bart
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 4-10
Persistent link: https://www.econbiz.de/10011672006
Saved in:
6
Service growth in product firms : past, present, and future
Kowalkowski, Christian
;
Gebauer, Heiko
;
Oliva, Rogelio
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 82-88
Persistent link: https://www.econbiz.de/10011672015
Saved in:
7
What service transition? : rethinking established assumptions about manufacturers' service-led growth strategies
Kowalkowski, Christian
;
Windahl, Charlotta
;
Kindström, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 59-69
Persistent link: https://www.econbiz.de/10010530577
Saved in:
8
Identifying service strategies in product manufacturing companies by exploring environment strategy configurations
Gebauer, Heiko
- In:
Industrial marketing management : the international …
37
(
2008
)
3
,
pp. 278-291
Persistent link: https://www.econbiz.de/10003713062
Saved in:
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