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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Gebauer, Heiko"
~subject:"Dienstleistung"
~subject:"Preismanagement"
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Dienstleistung
Preismanagement
Bundling strategy
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Economic growth
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Gebauer, Heiko
Kowalkowski, Christian
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Bigdeli, Ali Ziaee
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Iyer, Gopalkrishnan R.
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Kamp, Bart
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Kohtamäki, Marko
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Kostama, Hanna
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Naik, Parikshit
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of service management
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ECONIS (ZBW)
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Servitization and deservitization : overview, concepts, and definitions
Kowalkowski, Christian
;
Gebauer, Heiko
;
Kamp, Bart
; …
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 4-10
Persistent link: https://www.econbiz.de/10011672006
Saved in:
2
Service growth in product firms : past, present, and future
Kowalkowski, Christian
;
Gebauer, Heiko
;
Oliva, Rogelio
- In:
Industrial marketing management : the international …
60
(
2017
),
pp. 82-88
Persistent link: https://www.econbiz.de/10011672015
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