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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Relationship marketing"
~type_genre:"Fallstudiensammlung"
~type_genre:"Sammelwerk"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Special issue: Managing creativity in business market relationships
Andersen, Poul Houman
(
contributor
)
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 82-134
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