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~isPartOf:"Information systems research : ISR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"The international review of retail, distribution and consumer research"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~person:"Dörnyei, Krisztina Rita"
~subject:"Book trade"
~subject:"Consumer behaviour"
~subject:"Produktinformation"
~subject:"USA"
~subject:"Viral marketing"
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Information systems research : ISR
Journal of business research : JBR
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
The international review of retail, distribution and consumer research
The journal of consumer marketing
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The impact of product assortment size and attribute quantity on information searches
Dörnyei, Krisztina Rita
;
Krystallis, Athanasios
; …
- In:
The journal of consumer marketing
34
(
2017
)
3
,
pp. 191-201
Persistent link: https://www.econbiz.de/10011694822
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