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~isPartOf:"Information systems research : ISR"
~subject:"Electronic Commerce"
~subject:"Markenartikel"
~subject:"Theory"
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Electronic Commerce
Markenartikel
Theory
Internet marketing
86
Online-Marketing
86
Social Web
45
Social web
45
Online retailing
32
Online-Handel
32
Consumer behaviour
30
Konsumentenverhalten
30
Viral marketing
28
Virales Marketing
28
E-commerce
20
Advertising effects
17
Werbewirkung
17
social media
17
Internet
15
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15
Suchmaschine
15
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10
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10
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9
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9
Preismanagement
9
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9
online reviews
8
Auction theory
7
Auktionstheorie
7
user-generated content
7
electronic commerce
6
Bayes-Statistik
5
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5
Internet-Auktion
5
Online auction
5
Product information
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5
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26
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English
26
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Kumar, Subodha
4
Aggarwal, Rohit
2
Ghasemkhani, Hossein
2
Ghose, Anindya
2
Kannan, Karthik
2
Midha, Vishal
2
Qiu, Liangfei
2
Sullivan, Nicholas
2
Tan, Yong
2
Ananthakrishnan, Uttara M.
1
Arriaga, Manuel
1
Aseri, Manmohan
1
Ba, Sulin
1
Bodoff, David
1
Chan, Hock Chuan
1
Chan, Jason
1
Chen, Jianqing
1
Chen, Peiyu
1
Cho, Daegon
1
Choi, Angela Aerry
1
Dawande, Milind
1
Dhar, Vasant
1
Fan, Ming
1
Fan, Wenjuan
1
Fang, Eric
1
Feng, Yue
1
Gupta, Seema
1
Hitt, Lorin M.
1
Ho, Shuk Ying
1
Ho, Yi-Chun
1
Ho, Yi-Jen
1
Hong, Yili
1
Hosanagar, Kartik
1
Huang, Lihua
1
Janakiraman, Ganesh
1
Janakiraman, Ramkumar
1
Khern-am-nuai, Warut
1
Kokkodis, Marios
1
Kumar, Anuj
1
Kumar, Naveen
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Information systems research : ISR
Journal of business research : JBR
69
Journal of retailing and consumer services
54
International journal of electronic marketing and retailing : IJEMR
38
International journal of internet marketing and advertising : IJIMA
38
Journal of management information systems : JMIS
29
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
26
SpringerLink / Bücher
25
Management science : journal of the Institute for Operations Research and the Management Sciences
24
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
23
The journal of product & brand management
23
Journal of internet commerce
21
Electronic commerce research
20
International journal of hospitality management
20
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
18
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Industrial marketing management : the international journal for industrial and high-tech firms
15
International journal of electronic commerce : IJEC
15
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
15
Marketing intelligence & planning
15
Technological forecasting & social change : an international journal
15
The journal of brand management : an international journal
15
International journal of business information systems : IJBIS
14
International journal of e-business research : an official publication of the Information Resources Management Association
14
Journal of electronic commerce research : JECR
14
Journal of marketing communications
14
Discussion papers / CEPR
12
International journal of contemporary hospitality management
12
International journal of industrial organization
12
Journal of strategic marketing
12
Journal of travel and tourism marketing
12
Lehrbuch
12
Springer eBook Collection
12
CESifo working papers
11
International journal of technology marketing : IJTMkt
11
Journal of organizational computing and electronic commerce
11
Journal of the Academy of Marketing Science
11
Asia Pacific journal of marketing and logistics
10
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ECONIS (ZBW)
26
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1
The impact of online Q&As on product sales : the case of Amazon Answer
Warut Khern-Am-Nuai
;
Ghasemkhani, Hossein
;
Qiao, Dandan
; …
- In:
Information systems research : ISR
35
(
2024
)
2
,
pp. 747-765
Persistent link: https://www.econbiz.de/10014635034
Saved in:
2
The effect of gender expectations and physical attractiveness on discussion of weakness in online professional recommendations
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
Information systems research : ISR
35
(
2024
)
1
,
pp. 87-103
Persistent link: https://www.econbiz.de/10014530440
Saved in:
3
Effect of online professional network recommendations on the likelihood of an interview : a field study
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
Information systems research : ISR
35
(
2024
)
1
,
pp. 104-119
Persistent link: https://www.econbiz.de/10014530441
Saved in:
4
Should doctors open online consultation services? : an empirical investigation of their impact on offline appointments
Fan, Wenjuan
;
Zhou, Qiqi
;
Qiu, Liangfei
;
Kumar, Subodha
- In:
Information systems research : ISR
34
(
2023
)
2
,
pp. 629-651
Persistent link: https://www.econbiz.de/10014325081
Saved in:
5
Measuring brand favorability using large-scale social media data
Zhang, Kunpeng
;
Moe, Wendy
- In:
Information systems research : ISR
32
(
2021
)
4
,
pp. 1128-1139
Persistent link: https://www.econbiz.de/10012805075
Saved in:
6
The effects of price rank on clicks and conversions in product list advertising on online retail platforms
Zhuang, Mengzhou
;
Fang, Eric
;
Lee, Jongkuk
;
Li, Xiaoling
- In:
Information systems research : ISR
32
(
2021
)
4
,
pp. 1412-1430
Persistent link: https://www.econbiz.de/10012805193
Saved in:
7
Measuring product type and purchase uncertainty with online product ratings : a theoretical model and empirical application
Chen, Peiyu
;
Hitt, Lorin M.
;
Hong, Yili
;
Wu, Shinyi
- In:
Information systems research : ISR
32
(
2021
)
4
,
pp. 1470-1489
Persistent link: https://www.econbiz.de/10012805204
Saved in:
8
The effects of social media content created by human brands on engagement : evidence from Indian general election 2014
Mallipeddi, Rakesh R.
;
Janakiraman, Ramkumar
;
Kumar, Subodha
- In:
Information systems research : ISR
32
(
2021
)
1
,
pp. 212-237
Persistent link: https://www.econbiz.de/10012594939
Saved in:
9
An empirical analysis of seller advertising strategies in an online marketplace
Sun, Haoyan
;
Fan, Ming
;
Tan, Yong
- In:
Information systems research : ISR
31
(
2020
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10012242419
Saved in:
10
Your hometown matters : popularity-difference bias in online reputation platforms
Kokkodis, Marios
;
Lappas, Theodoros
- In:
Information systems research : ISR
31
(
2020
)
2
,
pp. 412-430
Persistent link: https://www.econbiz.de/10012295004
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