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~isPartOf:"Integrationsmanagement für neue Produkte"
~isPartOf:"Journal of economics & management strategy : JEMS"
~isPartOf:"Manufacturing & service operations management : M & SOM"
~subject:"Brand management"
~subject:"Erfolgsfaktor"
~subject:"Productivity"
~subject:"Theorie"
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Integrationsmanagement für neue Produkte
Journal of economics & management strategy : JEMS
Manufacturing & service operations management : M & SOM
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
17
SpringerLink / Bücher
13
Springer eBook Collection / Business and Economics
8
Discussion paper / Centre for Economic Policy Research
7
Europäische Hochschulschriften / 5
7
Gabler Edition Wissenschaft
7
International journal of production economics
7
Beiträge zum Produkt-Marketing
5
Lehrbuch
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
NBER working paper series
4
The PDMA handbook of new product development
4
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
4
Working paper / National Bureau of Economic Research, Inc.
4
Faculty & research / Insead : working paper series
3
International journal of industrial organization
3
Journal of business economics : JBE
3
Journal of the Academy of Marketing Science
3
NBER Working Paper
3
Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
3
Vision : the journal of business perspective
3
Zeszyty naukowe
3
... für Dummies
2
College of Business working papers
2
Discussion paper
2
Gabler Edition Wissenschaft / Marken- und Produktmanagement
2
International journal of product lifecycle management : IJPLM
2
International journal of production research
2
International journal of technology management : IJTM
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of economic theory
2
Lernen leichter gemacht
2
Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Marketing-Management und Unternehmensführung : Festschrift für Professor Dr. Richard Köhler zum 65. Geburtstag
2
Marketing-mix strategies - product strategy and promotion strategy
2
McGraw-Hill/Irwin series in marketing
2
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ECONIS (ZBW)
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1
The value of product variety when selling to strategic customers
Parlatürk, Ali K.
- In:
Manufacturing & service operations management : M & SOM
14
(
2012
)
3
,
pp. 371-385
Persistent link: https://www.econbiz.de/10009575889
Saved in:
2
Mass customization vs. mass production: variety and price competition
Alptekinoğlu, Aydın
;
Corbett, Charles J.
- In:
Manufacturing & service operations management : M & SOM
10
(
2008
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10003733716
Saved in:
3
On the choice-based linear programming model for network revenue management
Liu, Qian
;
Van Ryzin, Garrett
- In:
Manufacturing & service operations management : M & SOM
10
(
2008
)
2
,
pp. 288-310
Persistent link: https://www.econbiz.de/10003733735
Saved in:
4
When does a firm support substitute open source programming?
Mustonen, Mikko
- In:
Journal of economics & management strategy : JEMS
14
(
2005
)
1
,
pp. 121-140
Persistent link: https://www.econbiz.de/10002689857
Saved in:
5
Durable-goods monopoly with endogenous innovation
Nahm, Jae
- In:
Journal of economics & management strategy : JEMS
13
(
2004
)
2
,
pp. 303-319
Persistent link: https://www.econbiz.de/10002082920
Saved in:
6
Von der Markteintrittsstrategie zum Serienanlauf
Wangenheim, Sascha von
- In:
Integrationsmanagement für neue Produkte
,
(pp. 299-322)
.
1998
Persistent link: https://www.econbiz.de/10001301853
Saved in:
7
Simultaneous Engineering als Managementkonzept für Produktentwicklungsprozesse
Corsten, Hans
- In:
Integrationsmanagement für neue Produkte
,
(pp. 123-166)
.
1998
Persistent link: https://www.econbiz.de/10001301855
Saved in:
8
Product switching cost and strategic flexibility
Chang, Myong-hun
- In:
Journal of economics & management strategy : JEMS
7
(
1998
)
3
,
pp. 461-488
Persistent link: https://www.econbiz.de/10001247582
Saved in:
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