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~isPartOf:"Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet"
~person:"Liozu, Stephan"
~person:"Spann, Martin"
~subject:"Low-cost strategy"
~subject:"Preismanagement"
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
Journal of revenue and pricing management
11
Innovation in pricing : contemporary theories and best practices
5
Journal of business research : JBR
4
Management decision : MD
3
Business horizons
2
Discussion paper
2
Discussion papers / Governance and the Efficiency of Economic Systems
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Electronic markets : the international journal on networked business
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Industrial marketing management : the international journal for industrial and high-tech firms
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Business & information systems engineering
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CESifo Working Paper Series
1
CESifo working papers
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Die Betriebswirtschaft : DBW
1
Discussion paper / Centre for Economic Policy Research
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Electronic commerce & digital markets : ecm
1
Essays on the effects of brand names and prices on consumer behavior
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business economics : JBE
1
Journal of economic behavior & organization : JEBO
1
Journal of marketing
1
MIT sloan management review
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing letters : a journal of research in marketing
1
Münchener Wirtschaftswissenschaftliche Beiträge : VWL ; discussion papers
1
NBER working paper series
1
Pricing-Forschung in Deutschland
1
Revenue Management
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
The journal of business strategy
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ECONIS (ZBW)
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Interactive Pricing
Spann, Martin
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 151-164)
.
2008
Persistent link: https://www.econbiz.de/10003762119
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Interactive Pricing
Spann, Martin
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 151-164)
.
2007
Persistent link: https://www.econbiz.de/10003565781
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